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    Think You're Indestructible? So Did the Dinosaur!
    Joanna Dodd Massey
    • Nov 27, 2020
    • 1 min

    Think You're Indestructible? So Did the Dinosaur!

    Fact: Brand loyalty is developed when we are children and teens. Fact: Brands that don’t stay relevant with younger generations eventuall...
    30 views0 comments
    What If? ... How to Play the Relating Game
    Joanna Dodd Massey
    • Nov 1, 2020
    • 3 min

    What If? ... How to Play the Relating Game

    On a recent call with a woman I mentor, she exclaimed, “How am I supposed to relate to someone who I have NOTHING in common with?!”
    57 views0 comments
    In Their Own Words: Gen Z PR Students Share Inspirational Stories
    Jordan Massey
    • Oct 24, 2020
    • 5 min

    In Their Own Words: Gen Z PR Students Share Inspirational Stories

    Through the good, bad, and ugly, the communications field has stayed true to their responsibility of informing the public about the events t
    52 views0 comments
    I Am Not Racist vs. I Am Anti-Racist
    Joanna Dodd Massey
    • Sep 4, 2020
    • 4 min

    I Am Not Racist vs. I Am Anti-Racist

    In 2020 is that it isn’t enough to say you are not racist; you need to be actively anti-racist.
    53 views0 comments
    Musings from the C-Suite: Rumors Now vs. Then
    Joanna Dodd Massey
    • Aug 28, 2020
    • 2 min

    Musings from the C-Suite: Rumors Now vs. Then

    A Millennial member of one of my networking groups for C-level women recently posted in our WhatsApp chat that women must stick together and
    25 views0 comments
    In Their Own Words: The Financial Crisis from the Gen Z Perspective
    Jordan Massey
    • Aug 16, 2020
    • 3 min

    In Their Own Words: The Financial Crisis from the Gen Z Perspective

    Our country is in the middle of the worst economic crisis since the Great Depression due to COVID-19, and every generation can feel it. 
    101 views0 comments
    Musings from the C-Suite: Insights from a Blackout
    Joanna Dodd Massey
    • Aug 7, 2020
    • 3 min

    Musings from the C-Suite: Insights from a Blackout

    The power in my NYC neighborhood went out at 5:15 this morning. It was still dark out at that time, so it was pitch black in my apartment...
    35 views0 comments
    DEI and Corporate Profits Are Not Mutually Exclusive
    Joanna Dodd Massey
    • Jul 31, 2020
    • 3 min

    DEI and Corporate Profits Are Not Mutually Exclusive

    True or false? Diversity, equity and inclusion (DEI) negatively impact corporate profits. According to this Forbes article, Wall Street i...
    36 views0 comments
    You May Be Right
    Joanna Dodd Massey
    • Jul 18, 2020
    • 2 min

    You May Be Right

    “You may be right” is a simple phrase that is not easy to say. Yet, it is one of the keys to successful communications.
    31 views0 comments
    In Their Own Words: For Some Gen Zers, the Value of a College Degree Is Murky
    Jordan Massey
    • Jul 10, 2020
    • 3 min

    In Their Own Words: For Some Gen Zers, the Value of a College Degree Is Murky

    For eighteen years now, people have been telling me about the importance of going to college, so I really wanted to know, “What is the po...
    167 views0 comments
    Dismantling a Culture of Complicity
    Joanna Dodd Massey
    • Jun 19, 2020
    • 3 min

    Dismantling a Culture of Complicity

    A lot of people are asking HOW they can help. Some people are in positions of power and know how they can help. Some know they come from ...
    32 views0 comments
    Brands Have Personalities: They Should Respond to Crises Like People Do
    Joanna Dodd Massey
    • May 14, 2020
    • 3 min

    Brands Have Personalities: They Should Respond to Crises Like People Do

    One of the things I love about being an author and thought leader in the area of business communications is giving corporate talks. This w...
    33 views0 comments
    How Can You Influence People During a Crisis? Part 3
    Joanna Dodd Massey
    • May 5, 2020
    • 3 min

    How Can You Influence People During a Crisis? Part 3

    I spent that past six week in self-isolation writing and publishing a new book, “Communicating During a Crisis: Influencing Others When t...
    23 views0 comments
    How Can You Influence People During a Crisis? Part 2
    Joanna Dodd Massey
    • Apr 15, 2020
    • 2 min

    How Can You Influence People During a Crisis? Part 2

    Last week, I blogged about the art of influencing people. In part one of this three-part series, I discussed the importance of first unde...
    52 views0 comments
    How Can You Influence People During a Crisis? Part 1
    Joanna Dodd Massey
    • Apr 9, 2020
    • 3 min

    How Can You Influence People During a Crisis? Part 1

    You know how difficult it is to get a dog into the vet's office in that moment when he realizes that he's about to enter the vet's office...
    63 views0 comments
    What We Can Expect from Our Minds During Self-Isolation
    Joanna Dodd Massey
    • Apr 2, 2020
    • 3 min

    What We Can Expect from Our Minds During Self-Isolation

    Human beings can handle absolutely anything in the moment; it is the thinking about it that makes it a problem.
    47 views0 comments
    Physical Distancing with Social Connection
    Joanna Dodd Massey
    • Mar 31, 2020
    • 2 min

    Physical Distancing with Social Connection

    #Socialdistancing is not precisely what we are doing… and that is not a bad thing. What we are doing is physically distancing while...
    41 views0 comments
    Shift Happens, So Why Is Change Hard?
    Joanna Dodd Massey
    • Mar 24, 2020
    • 3 min

    Shift Happens, So Why Is Change Hard?

    When people are in the midst of a crisis, they say things like, “Did that only happen two days ago? It seems like a month went by!"
    59 views0 comments
    #FlattenTheCurve: Why Young People Are at the Beach
    Joanna Dodd Massey
    • Mar 20, 2020
    • 2 min

    #FlattenTheCurve: Why Young People Are at the Beach

    You have likely seen pictures of young people on spring break at the beach NOT practicing social distancing or anything remotely resembli...
    45 views0 comments
    Communicating with Constituents During the Coronavirus Crisis
    Joanna Dodd Massey
    • Mar 18, 2020
    • 2 min

    Communicating with Constituents During the Coronavirus Crisis

    As a crisis communications specialist, I have been talking with nonprofit organizations in the past few days about how to communicate wit...
    72 views0 comments
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