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Joanna Dodd Massey
Nov 27, 20201 min read
Think You're Indestructible? So Did the Dinosaur!
Fact: Brand loyalty is developed when we are children and teens. Fact: Brands that don’t stay relevant with younger generations...
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Joanna Dodd Massey
Sep 4, 20204 min read
I Am Not Racist vs. I Am Anti-Racist
In 2020 is that it isn’t enough to say you are not racist; you need to be actively anti-racist.
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Joanna Dodd Massey
Aug 28, 20202 min read
Musings from the C-Suite: Rumors Now vs. Then
A Millennial member of one of my networking groups for C-level women recently posted in our WhatsApp chat that women must stick together and
41 views0 comments

Joanna Dodd Massey
Aug 7, 20203 min read
Musings from the C-Suite: Insights from a Blackout
The power in my NYC neighborhood went out at 5:15 this morning. It was still dark out at that time, so it was pitch black in my...
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Joanna Dodd Massey
Jul 18, 20202 min read
You May Be Right
“You may be right” is a simple phrase that is not easy to say. Yet, it is one of the keys to successful communications.
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Jordan Massey
Jul 10, 20203 min read
In Their Own Words: For Some Gen Zers, the Value of a College Degree Is Murky
For eighteen years now, people have been telling me about the importance of going to college, so I really wanted to know, “What is the...
182 views0 comments


Joanna Dodd Massey
Jun 19, 20203 min read
Dismantling a Culture of Complicity
A lot of people are asking HOW they can help. Some people are in positions of power and know how they can help. Some know they come from...
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Joanna Dodd Massey
May 14, 20203 min read
Brands Have Personalities: They Should Respond to Crises Like People Do
One of the things I love about being an author and thought leader in the area of business communications is giving corporate talks. This...
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Joanna Dodd Massey
May 5, 20203 min read
How Can You Influence People During a Crisis? Part 3
I spent that past six week in self-isolation writing and publishing a new book, “Communicating During a Crisis: Influencing Others When...
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Joanna Dodd Massey
Apr 15, 20202 min read
How Can You Influence People During a Crisis? Part 2
Last week, I blogged about the art of influencing people. In part one of this three-part series, I discussed the importance of first...
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Joanna Dodd Massey
Apr 9, 20203 min read
How Can You Influence People During a Crisis? Part 1
You know how difficult it is to get a dog into the vet's office in that moment when he realizes that he's about to enter the vet's...
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Joanna Dodd Massey
Apr 2, 20203 min read
What We Can Expect from Our Minds During Self-Isolation
Human beings can handle absolutely anything in the moment; it is the thinking about it that makes it a problem.
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Joanna Dodd Massey
Mar 31, 20202 min read
Physical Distancing with Social Connection
#Socialdistancing is not precisely what we are doing… and that is not a bad thing. What we are doing is physically distancing while...
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Joanna Dodd Massey
Mar 24, 20203 min read
Shift Happens, So Why Is Change Hard?
When people are in the midst of a crisis, they say things like, “Did that only happen two days ago? It seems like a month went by!"
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Joanna Dodd Massey
Mar 18, 20202 min read
Communicating with Constituents During the Coronavirus Crisis
As a crisis communications specialist, I have been talking with nonprofit organizations in the past few days about how to communicate...
80 views0 comments


Joanna Dodd Massey
Mar 11, 20202 min read
4 Must-Do's in the Multigenerational Workplace
Blog about 4 things companies can do to facilitate multigenerational understanding and collaboration.
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Joanna Dodd Massey
Mar 4, 20202 min read
Millennials Don’t Job Hop as Much as You Think They Do
Blog post about Millennial job hopping, which is not as frequent as we think it is.
45 views0 comments


Joanna Dodd Massey
Feb 19, 20201 min read
Never Fail to Fail: The Different Work Philosophies of Millennials and Gen Z
For companies, understanding Millennials and Gen Z workers is more and more vital by the day. But just how similar—or different—are these...
123 views0 comments


Joanna Dodd Massey
Feb 12, 20202 min read
Everything Immediately: Three Key Expectations of Millennials and Gen Z
Gen Z—and to a somewhat lesser extent, Millennials—have grown up in a world where virtually everything is available immediately on demand...
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Joanna Dodd Massey
Feb 5, 20203 min read
When Millennials Manage Gen Z
I mentor several younger women who work in a variety of fields, including management consulting, communications, software development,...
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